Folding Under Pressure As Samsung prepares to unveil its latest crop of foldables at the Galaxy Unpacked event, the company faces a challenge that's more than just about innovation – it's about survival in a market where Apple's impending entry has disrupted the status quo.
The Korean tech giant's decision to shake up its lineup with a new, shorter and wider form factor is not just a response to consumer demand or technological advancements; it's a desperate bid to stay ahead of the competition.
Industry insiders have been whispering about Samsung's plans for months, and rumors point to a more aggressive strategy this time around.