Uber's AI Conundrum: A Cautionary Tale of Tokenmaxxing Uber's Chief Technology Officer, Praveen Neppalli Naga, recently announced that his company has found a solution to its AI spending problem.
Having blown through its 2026 budget in just the first few months, Uber is not an isolated case.
Many companies have fallen victim to "tokenmaxxing," a trend where businesses incentivize employees to use AI tools extensively without seeing a corresponding return on investment.